Brand Manager at Imagicaa World in Pune
Job Description
About the job
Are you daring enough to ride the rollercoaster of creativity, dive into a pool of strategy, and take our iconic parks to the next level of awesomeness?
We’re on the lookout for a Brand Manager to create some marketing magic for some of the top theme parks and amusement parks across the country- the most fun-filled destinations under the Malpani Group umbrella!
What’s in it for you?
* Be the mastermind behind adventure-inducing campaigns.
* Juggle between waterslides, temples, and world-class amusement parks.
* Work in a fast-paced environment that’s as exhilarating as a rollercoaster drop.
What you’ll do:
Brand Strategy Boss: Develop and execute brand strategies that make waves (literally, in Wet’nJoy’s case) and resonate with our diverse audience.
Creative Campaign Captain: Lead ideation and oversee the creation of engaging, memorable marketing campaigns that scream fun and drive footfall.
Social Media Wizard: Build and manage a strong social media presence. Keep our parks trending with quirky, shareable content.
Performance Tracker: Monitor brand performance across digital and offline platforms, fine-tune campaigns based on data insights, and present jaw-dropping reports to the higher-ups.
Collab King/Queen: Work closely with internal teams, agencies, and influencers to ensure our brand voice is loud and clear across all channels.
Customer Experience Guru: Ensure that every touchpoint, from park entry to online engagement, delivers on the promise of a magical experience.
Brand Consistency Guardian: Ensure the brand’s look, feel, and tone is consistent across all platforms – whether it’s a waterpark promo or devotional experience at Sai Teerth.
What we’re looking for:
* Minimum 4 years of brand & team management experience (bonus points if it’s in entertainment or tourism).
* Creativity that could give the Tilt-a-Whirl a spin for its money.
* Strong analytical skills with the ability to turn insights into action.
* Social media savvy and influencer collaboration experience.
* A passion for parks, adventure, and putting smiles on faces!
If you think you can take the fun factor to the next level, send us your resume and get ready for a career that’s one big, adventurous ride!
